As we continue to move toward a world where creativity and agility matter more than ever, and where so many people get distracted by the seemingly infinite opportunities of the digital era, brand strategy and design play a key role in thinking about development from a wholistic standpoint.
In my world I don’t see design as a stand alone discipline. I think on multiple levels across brand positioning, strategy, prototyping, UX/UI and development. Essentially, I help brands clarify who they are, look beautiful and create user experience and design that drives business growth.
In my 15 years experience in brand strategy and design I’ve worked with small businesses, non-profits and corporate companies repositioning them for greater market impact, refining design systems, and creating engaging experiences that drive traffic and sales.